Under the White Hot Ink name, Rachel Licciardello has had numerous articles published locally and nationally, and media releases picked up by national, state and local broadcast and print media.
If you would like to see more samples in a particular category, feel free to contact White Hot Ink.
Interview with Ita Buttrose for cover story
Success NQ Magazine, December 2017/January 2018
Magazine Article . Feature Writing . Journalism
Print advertisement copywriting
A Touch of Salt restaurant, 2017
Copywriting . Advertising
Interview with Angry Anderson
Broker Magazine, October 2017
Magazine Article . Feature Writing . Journalism
Magazine article featuring interviews with six sons comparing themselves to their fathers at the same age
Featured as cover story, Duo Magazine, September 2017
Magazine Article . Feature writing . Journalism
Magazine article featuring interview with Woods Bagot architect regarding The Ville Resort-Casino’s $40 million redevelopment plans, in particular the hotel’s new Resort Rooms
Duo Magazine, December 2015
Advertorial . Content Marketing . Brand Journalism . Copywriting
Blog series for financial institution, based on supplied interview and topics
2017
Blog . Content Marketing
Interview with Rachael Finch
Success NQ Magazine, June/July 2017
Magazine Article . Feature Writing . Journalism
8-page magazine feature including menu teaser, print ad, head chef profile for Miss Songs Asian Kitchen, and venue redevelopment update for The Ville Resort-Casino
Advertorial . Brand Journalism . Copywriting
Print ad copywriting and concept based on supplied brief, promoting The Ville Resort-Casino’s new hotel rooms, the Resort Rooms, targeted at local market. Featured as a fold out to inside cover
Duo Magazine, December 2015
Media presentation announcing The Ville Resort-Casino’s new name, new logo, new vision and $40 million redevelopment plans
May 2015
Corporate Communications . Copywriting . Media
Interview with Greencross Vets founder and Shark Tank Australia investor Dr Glen Richards, featured on the cover
Success NQ Magazine, April/May 2017
Magazine Article . Feature Writing . Journalism
Magazine article looking into the changing rules of education, and how we can teach entrepreneurial skills to children. Featured as cover story
Success NQ Magazine, October/November 2017
Magazine Article . Feature Writing . Journalism
Magazine article announcing new principals for three primary schools within the Townsville Catholic Education Office group
Duo Magazine, November 2017
Advertorial . Content Marketing . Brand Journalism
Business profile for magazine, announcing new product at skin care studio
Duo Magazine, December 2017
Magazine Article . Content Marketing . PR
Magazine article profiling orthopaedic surgeon, blended into publication’s style
Duo Magazine, April 2017
Advertorial . Content Marketing . Brand Journalism . Copywriting
